Webcam Eye Tracking
Users are the last line of defense as phishing emails pass filter mechanisms. At the same time, phishing emails are designed so that they are challenging to identify by users. To this end, attackers employ techniques, such as eliciting stress, Read More …
Eye‐tracking is considered today as a so‐called tool of the modern researcher. This research tool manages to identify certain parameters such as: the place where a person looks, his gaze or fixation point, the movement of the eyes in relation Read More …
This paper describes a data visualization artifact, designedto capture, analyze and generate an imprint of the user’sbrainwaves from electroencephalographic readings in real-time during the consumption of media content. Such waves,naturally emitted by the human brain, will be mapped, cat-egorized, stored Read More …
In this study, usability analysis on Fareportal’s OneTravel website has been done. OneTravel is a travel website that offers flight booking, hotel search, and many other services to a user. From a usability perspective, if the content is not accessible Read More …
Facebook advertising is embedded in today’s society and is explicitly beneficial for small and medium-sized companies (SME’s), also the ones operating in the fitness industry. However, its popularity has created an advertisement clutter which is detrimental for consumer visual attention Read More …
Autism spectrum disorder (ASD) is a developmental condition that involves persistent challenges in social interaction, speech, nonverbal communication, and repetitive behaviors in individuals with ASD. Eye-tracking technology has recently been used to differentiate between individuals with and without the presence Read More …
Neuromarketing aims to delve into the mind of the consumer. The objective of this research is to determine the reliability and precision of neuromarketing to carry out campaigns and assess emotions. Methodologically, Gazerecorder is used, which allows knowing the eye Read More …
From the study it can be implied that mechanical eye-movements reveal a shared visual-thinking procedure that has been unconsciously practiced by human designers. Such a procedure, if learned by machines, will facilitate a creative process that utilize such informal dynamics Read More …
Covid-19 is an infectious disease related to respiratory disorders in humans are emerging and quickly became a worldwide pandemic. Vaccines start developed so that the pandemic can subside. Government and various mass media then create infographics for educating the public Read More …
British Sign Language (BSL) User’s Gaze Patterns Between Hands and Face During Online Communication British Sign Language (BSL) uses various visual cues from hands, mouth, and facial expressions to convey information and communicate. During the lockdown, more deaf people rely Read More …